Site Update

My Social Media Strategy, Revealed

Not unlike business plans, it seems like one needs to have a “social media plan” these days. In the past year, many people I know have abandoned Twitter or left Facebook or joined Instagram. And I seem to be in the midst of that periodic flurry of people following me on Twitter or giving me a long treatise about why they want to connect with me on LinkedIn. So for future edification, but mainly for…

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Various and Sundry

Flash will not be Savior of the Internet Universe

Okay, this is old news for most of you. It should be noted that –despite what I’m sure at some point were Adobe’s (and Macromedia’s) intentions– Flash was never going to be the savior of the Internet universe. Nevertheless, if you need some good news this Friday, be reminded that Flash is will be, as of 2020, not just merely dead, but really most sincerely dead.

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Producing

Threat Alert Thursday: Cyber Attacks on Small Businesses

Since mentioning yesterday about creatives needing to put their marketing hat on and be the small businesses they are, it seemed like a good idea to share this article from The Hartford about various types of cyber attacks that can befall small businesses. Our creative endeavors often fall into this realm. The article also links to a brief guide that, in order to get it, harvests your email (again, a reference to yesterday). It’s not a…

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Producing

Russell Nohelty Wants to Help You Sell Your Soul

Last week, I pointed out an article about how to promote one’s film via social media. I like occasionally linking to pieces that are straightforward and give one practical tips for when you have to wear the marketing hat. Because let’s be honest: I know I’m not the only creative who doesn’t love wearing that hat. Oftentimes, it seems to involve activities which are anything but creative and pushed by people who clearly want their photo…

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Producing

Promoting Your Film on Social Media

Indie producers always need to wear lots of hats — and one of them is often that of marketer. And since we don’t have the funds for a conventional ad buy… Welcome to social media marketing. No Film School has a post about promoting your film on social media — and while it has some nice tips and tricks throughout, I especially like the thought given to voice and what the different channels (e.g. YouTube,…

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Various and Sundry

A Monster for Every Taste!

As many of my fellow filmmakers know, I’m not overfond of most horror films (apologies to Lonnie and my other filmmaking colleagues who love ’em). At the same time, I do love “creature features.” This is probably due to two reasons. First, like many kids of my generation, I enjoyed the steady stream of good, bad, and less-than-spectacular kaiju films played endlessly on TV on Saturday afternoons. In our case, it was good ol’ WDCA, Channel 20…

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Various and Sundry

Cable Defeats Cord Cutters?!?

On my Twitter feed, I frequently use the hashtag “#futureTV,” because I’m borderline obsessed with how TV is transforming, both in terms of how it’s getting made and how it’s being viewed (or “consumed” if you want to be extra biz-speaky). So this past holiday weekend, while our Netflix connection seemed to strain under the weight people travelling to Stars Hollow, I re-read Todd VanDerWerff’s piece in Vox about how Netflix –and cord cutting in…

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Raves

Daniel Boorstin and The Image

Yesterday, I had the pleasure of being a “talking head” on television talking about Hollywood, celebrity culture, and the 2016 Presidential Race. One of the things I referenced was Daniel Boortsin’s 1962 book The Image, which when I first read it 20-some years ago, seemed very prescient. Nowadays, it seems only more so. What I was referring to on the program was Boorstin’s observation of the new class of celebrity who was “a person who…

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Voiceover Writing

The Brothers Chaps Return!

Okay, so it’s not exactly Homestar Runner –unless you’re thinking of some of the alternate realities Strong Bad emails visited, but there’s an interview and clips of their new surreal Disney XD cartoons in this Vox article. Update: And for those of you who miss Homestar and Strong Bad, there are some wonderful new ‘toons as well, including this particularly meta one.    

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